Finns spend most of their waking hours sitting or lying down. Sedentary time increases as we shift from younger to older age groups. Inactivity is also a challenge in other European countries. The I3-INSHAPE project contributes to addressing this challenge. Responding to today’s challenges often requires cooperation between different parties. The project involves networking with actors from different countries to develop expertise together.
Sports and well-being companies play a key role in the project. The following actions will be taken during the project:
- support for businesses by means of innovation and business advisory services, among other things
- market readiness assessments
- data-driven development, new data and digitalisation services
- workshops for companies
- mapping out of innovation ecosystem services and various tools
- gathering of best practices at an international level
The project involves operators from five different countries. The Netherlands-based Cluster Sports and Technology serves as the coordinator. The Finnish partners include Lapland University of Applied Sciences, LAB University of Applied Sciences, Ladec – Lahti Region Development, Kajaani University of Applied Sciences (KAMK), University of Jyväskylä (JYU-Vuokatti), and CSE Simulation Oy.